CivicBrand TRIP #3 Recap

In July 2019, the CivicBrand team returned to Waupaca with the full strategy, brand designs and testing results that had been developed with the branding committee and based on all of the community feedback and research gathered. CivicBrand delivered multiple presentations to all of the groups and individuals who had participated in the process so far and received feedback and ideas for implementing the brand.

In addition, the CivicBrand team captured additional footage to begin developing video content and brand assets that will be released as part of the implementation plan.

Waupaca, WI – TRIP #3 from CivicBrand on Vimeo.